Digital asset management (DAM) technology is now a 20 year-old industry, with deeply entrenched legacy players. According to the 2018 Gartner Market Guide for Digital Asset Management, “slightly more than half of enterprise marketers have a fully-deployed DAM as of late 2016.”
In this Best Practices Guide, you’ll learn the indicators that a DAM is performing optimally—and the warning signs that a legacy system is already costing time and money, and should be considered for replacement.