As the world has grown more digital, territory planning strategies are slowly beginning to shift towards automation and technology. Early adopters are gaining a clear advantage in performance. However, 83% of businesses still use spreadsheets moderately or frequently for territory design.

In this guide, you’ll review the results of an industry-wide survey, which reveals that a full 64% of organizations are ineffective or only somewhat effective at territory design. Read on to learn more about best practices.